Mergers & AcquisitionsVenture Capital & Emerging Growth

SA&M Client Tot Squad’s Baby Gear Cleaning Services Acquired by BabyQuip

By April 1, 2020 No Comments

tot squad logo

Stubbs Alderton & Markiles’ client Tot Squad has sold its baby gear cleaning and repair services for an undisclosed sum to BabyQuip, the world’s leading mom-powered baby gear rental service. Such services will be rebranded as BabyQuip Cleaning Services and this critical service will be available immediately in Los Angeles and Washington, DC. BabyQuip will also be taking over Tot Squad’s partnership with Uber, providing thoroughly clean and sanitized car seats to families in NYC. Tot Squad will now focus on virtual and in-person services like lactation support and sleep consulting, as well as continuing with car seat installations.

SA&M attorneys that represented Tot Squad in this transaction were Caroline Cherkassky and Kelly Laffey.

To read the full press release visit here. 

About the new Tot Squad is a curated marketplace that connects new parents with services, delivered via video-chat & in-person. From pregnancy to the playground, Tot Squad’s mission is to improve access to services like sleep & lactation consulting, car seat installation & babyproofing. Founded in 2010 by Founder & CEO Jennifer Beall Saxton, the company has served nearly 100,000 families.

About BabyQuip

Founded in May 2016, BabyQuip is the world’s leading baby gear rental service, delivering thousands of clean, quality baby gear items to families who don’t want to haul bulky gear while traveling throughout the US and Canada. The platform will soon enable gig-economy moms and others the opportunity to clean baby gear on behalf of families. Strategic BabyQuip partnerships include Destination Hotels (a Hyatt brand), Guesty, HomeAway, and UrbanSitter. For additional details on BabyQuip, including a list of Quality Providers, please visit

For more information about our Emerging Growth & Venture Capital Practice, contact Scott Alderton at or Louis Wharton at