SA&M client Altius Sports Partners (“ASP”), a leading-edge name, image and likeness advisory and education firm, signed two new partnerships with Louisiana State University and The University of Texas. These partnerships bring decades of expertise from ASP into the top echelon of collegiate athletics. ASP will build customized name, image and likeness programs for each athletic department, focusing on the strengths of each program. ASP is also finalizing a partnership deal with Arizona State University Athletics. The programs will include management of name, image and likeness rule changes, maximization of new opportunities, and helping each program achieve the highest standards of excellence for its staff, coaches, and student athletes, from education and recruiting to administration and fundraising.
To read the full press release, click here.
To read the ASP Sports Business Journal Article, click here.
Greg Akselrud advises clients across a wide range of industries, including companies in the sports, entertainment, digital media, Internet, technology, software, mobile, and venture capital industries. For more information about our Internet, Digital Media & Entertainment practice, contact Greg at
