We are proud to announce that our client, Velvet Hammer Media (VHM), recently secured a minority investment from renowned global sports and entertainment company, Endeavor, owner of WME, IMG, and UFC. Endeavor’s investment positions VHM to embark on an exciting new chapter of expansion and growth. Founded by Jennifer O’Connell and Rebecca Quinn, VHM develops non-scripted programming, already scoring greenlights for The Big Bakeover (The CW) and Empty Nest Refresh (Roku). VHM also has projects in the works at Netflix and NBCUniversal.
SA&M attorneys advising Velvet Hammer Media on the transaction were Greg Akselrud and Roger Lee.
Deadline’s coverage of the transaction can be found here, and Variety’s can be found here.
For more information about SA&M’s Internet, Digital Media & Entertainment Practice, click here.
