Category Archives: Firm News

SAM Client HelloTech Raises $12.5M Series A to Expand Its In-Home Tech Support


HelloTech PicStubbs Alderton & Markiles, LLP announced today that it assisted client HelloTech with its $12.5 Series A Financing to expand their in-home tech support.  The funding was led by Madrona Venture Group with participation from Upfront Ventures, CrossCut Ventures, and Accel Partners.  HelloTech closed their $4.5M seed funding in February, bringing their total raise to $17M.

HelloTech is a new on-demand tech support service provided by our fully-vetted team of techs. Each HelloTech Hero is hand-selected, background-checked and completes a variety of tests and assessments. In addition to a complete range of tech support services, we also provide new technology consultation and training. We not only fix problems, we educate and help architect a home’s tech eco-system.

In today’s world of connected devices and the Internet of Things, our mission is to make the newest in technology available and understandable to all. We’re making technology in the home simple.

SAM attorneys Ryan Azlein, Scott Alderton and Caroline Cherkassky represented HelloTech in this transaction.

To view the TechCrunch article, click here.

For more information about our Venture Capital & Emerging Growth practice, contact Ryan Azlein at or (818) 444-4504.

SAM Preccelerator Program Presents: “PR for Startups” with Jessica Engholm – ESSE PR



Join Stubbs Alderton & Markiles, LLP
for this exclusive event!



“PR for Startups”


ESSE PR’s founder Jessica Engholm will be providing an in-depth presentation and discussion on how startups can best utilize public relations.

Jessica will address the notorious questions that startups really want answered:

What type of companies need PR? When is it needed? What is the ROI? How much does it cost? Will it increase sales? How long will it take to see results? How should a startup select an agency?

The program will also include an overview of public relations strategies and tactics,  how PR differs between mature companies and startups, DIY methods versus professional services, and the ESSE PR program developed specificaly for startups.

Thursday, September 17, 2015




**Networking with food and drinks to start!**


***SAM Partner Scott Alderton to pass the
Heart Centered Tech Award to This Month’s Honoree***






Jessica Engholm, Founder, ESSE PR


ESSE PR’s Jessica Engholm, best known for avant-garde PR tactics, has worked with some of today’s most revered consumer brands, startups, technology, and entertainment entities. To name a few: HBO, Dove, Wells Fargo, PG&E, celebrities including Al Pacino and Ricky Gervais, Sarah Jessica Parker, as well as non-profits: Boys & Girls Club, Alzheimer’s Research for a Cure, Special Olympics, and UCSF Hospital.

Jessica is the founder and principal of ESSE PR, an agency aiming to redefine standards and practices of public relations. Based out of San Francisco and Santa Monica, ESSE PR has scaled to a network of more than150 publicists since 2009. ESSE’s clients, both established companies, as well as startups in Silicon Valley and Silicon Beach, are regularly featured in media majors including Fortune, Forbes, Wall Street Journal, Tech Crunch, NY Times, and more.

ESSE’s owner, Jessica Engholm has been nominated for PR Week’s 40 Under 40, and is a recipient of PR News’ Platinum Award for digital campaigns.

More information on ESSE can be found at

Additional Career Highlights of Jessica Engholm:

  • September 2012: Secured a partnership between The Officecreator Ricky Gervais and and the the technology startup CloudTalk. Developed a respective campaign that resulted in more than 500 M media impressions, 500,000 product downloads, as well as an API integration with Twitter.
  • March, 2014: Facilitating a partnership between fashion icon Sarah Jessica Parker and a Los Angeles based jewelry e-commerce company WeTheAdorned, resulting in 300 M media views pre-launch.
  • October, 2014: With relevant clients and experience with Silicon Valley startups and venture capitalists, Engholm was tapped as a PR and technical advisor to the HBO series Silicon Valley, Season 2. 


 Sponsored by


Stubbs Alderton & Markiles, LLP
1453 3rd Street Promenade, Suite 300
Santa Monica, CA 90401

4th Street/Broadway ramp or in the Santa Monica Place Mall

We hope to see you there!

Announcing FlashFunders Exclusive Partnership With Intuit’s QuickBooks Small Business Center


Complete Guide to Equity Financing


SAM is proud to announce that FlashFunders has established an exclusive partnership with Inuit’s Quickbooks Small Business Center.  As part of that partnership, Quickbooks and FlashFunders present, “The Complete Guide to Equity Financing.”

To view an informative PDF featuring video interviews and in-depth articles from FlashFunders execs and industry experts, click here.

For more information about FlashFunders, visit


SAM Preccelerator Program Presents: “Networking for Capital” with Len Lanzi

Join Stubbs Alderton & Markiles, LLP
for this exclusive event!



“Networking for Capital”


This session will focus on techniques and ways to network in the VC and Angel Community.  We will interact and share best practices on business development and promoting your start-up.


Eventbrite - SAM Preccelerator Program Presents: "Networking for Capital" with Len Lanzi

Thursday, August 20, 2015



 **Networking and Startup Demos!**

SAM Preccelerator Program participants will have demo tables where they
will showcase their companies. Check them out!



Len Lanzi

Len Lanzi, Executive Director,
LA Venture Association, (LAVA)
Len Lanzi is Executive Director of LAVA, and has over 20 years of non-profit organization management and fund development experience. In his role, he works with the LAVA board of directors to direct the strategic plan and organize educational and informational programs about the venture business environment in the greater Los Angeles region.
Sponsored by
1453 3rd Street Promenade, Suite 300
Santa Monica, CA 90401
Ramp #5 on the Corner of 4th and Broadway
or at the Santa Monica Mall
We hope to see you there!

Stubbs Alderton & Markiles, LLP Continues to Expand First Class Business Litigation Practice Group

Leading Trial Litigator Joshua Stambaugh Joins Firm

Josh StambaughLos Angeles, CA (July 23, 2015) Stubbs Alderton & Markiles, LLP, Southern California’s leading business law firm, has announced that litigator Joshua Stambaugh has joined the firm as a Business Litigation partner in its Sherman Oaks office. The addition of Mr. Stambaugh continues to bolster the growth of the Business Litigation practice, bringing the group to 8 seasoned attorneys.

Joshua has extensive experience assisting businesses of all size, from Fortune 500 companies to internet start-ups, in virtually every area of commercial litigation, including: business litigation; interference claims; breach of contract; antitrust; unfair competition; misappropriation of trade secrets; fraudulent advertising; and class actions brought pursuant to consumer protection statutes. He has been ranked every year since 2009 as a Rising Star by Super Lawyers.

He has a proven track record of aggressively litigating matters of all sizes and finding sensible solutions for companies that are based upon both immediate and long term business needs. Joshua is particularly adept at handling discrete business disputes with the same vigor and efficiency of larger bet-the-company litigations, and within appropriate budgetary confines. He has extensive trial experience, and is able to handle commercial litigation matters at every stage of litigation, from pleading motions through oral argument on appeal.

Michael A. Sherman, the chair of the Firm’s Business Litigation group said: “Joshua is a first chair trial lawyer with proven courtroom capabilities.  We are delighted to have been able to attract such a star to our team, further demonstrating the Firm’s commitment to growing our litigation practice.”

Please visit for complete attorney bios.

About the Stubbs Alderton & Markiles Business Litigation Practice

The Firm’s litigators have significant depth and breadth of resources and a detailed knowledge of clients’ industries and business concerns.  In providing the best possible representation, our litigators appreciate that on occasion disputes may need to be tried to a judge, jury or arbitrator, and that in other instances the client is best served with an early resolution that is designed to preserve business relationships and minimize expense and litigation distraction.

Our litigators have a proven track record for analyzing complex legal and business challenges.  Our attorneys are experienced, innovative and aggressive in their pursuit of strategic outcomes.

We deliver efficiency and value to every client we serve through a well-defined budget and clear communication about their case.

To view the press release on PRWeb, click here.

About Stubbs Alderton & Markiles, LLP

Stubbs Alderton & Markiles, LLP is a business law firm with robust corporate, public securities, mergers and acquisitions, intellectual property and business litigation practice groups focusing on the representation of venture backed emerging growth companies, middle market public companies, large technology and Internet companies, entertainment, video games and digital media companies, investors, venture capital funds, investment bankers and underwriters. The firm’s clients represent the full spectrum of Southern California business with a concentration in the technology, entertainment, video games, apparel, consumer electronics and medical device sectors. The firm’s mission is to provide technically excellent legal services in a consistent, highly-responsive and service-oriented manner with an entrepreneurial and practical business perspective. These principles are the hallmarks of the firm.  For more information, please visit



Heidi Hubbeling
Stubbs Alderton & Markiles, LLP
(310) 746-9803

SAM Managing Partner Scott Alderton Honored with Heart Centered Tech Award


Scott_Alderton_cropStubbs Alderton & Markiles’ Managing Partner Scott Alderton was presented with the Heart Centered Tech LA Award at the Annual LA Venture Association (LAVA) Meeting on Thursday, July 15th. The award was handed off to Scott from Rich Abronson, last month’s HCTLA Award recipient.  SAM’s involvement in the LA Tech community led by Scott, along with his personal efforts to foster the growth of Silicon Beach and dedication to startups was the basis for this award recognition.

#HCTLA started as a way to acknowledge standout individuals who take part in using technology to help make this world a better place. Award recipients have healed hearts, built communities and contributed through technology. After 30 days, the recipients choose who the next HCT award winners should be, making this the first peer-to-peer awards ceremony of it kind that was appropriately launched in the #LATech #SiliconBeach community.

For more information on the award process, visit 

SAM Preccelerator Program Presents: “Social Media for Business” with Fife Star Media

Join Stubbs Alderton & Markiles, LLP

for this exclusive event!



“Social Media for Business”


Facebook! Twitter! Instagram! Snapchat! Oh My! What’s a business to do? Which of these Social Media tools fits your specific business needs? If you don’t have the right answer or are simply guessing, you need this event!

We’ll guide you through the ever-changing waters of the world wide web (Remember when we actually called it that?) because what you did last month doesn’t always fit today’s trends.

This interactive session is designed to help focus your social media output, understand your target audience, learn proper engagement strategies and discuss best practices for Facebook, Twitter and Pinterest for Business.

We’ll help you:

1.  Understand how to identify your Social Media Target Audience
2.  Learn About Engagement Strategies
3. Discuss Best Practices for Facebook, Twitter and Pinterest for Business



Tuesday, July 28, 2015




**Food, Drinks & Networking Included!**








Brian Fife –  Take one part passionate wordsmith and add a dash of possible obsessive compulsive disorder. Add in a keen ear for finding a voice, vision and brand in between the clutter. Mix with a shaker of rum and you’ve got the mad science recipe for Fife. In between his fascination with the internet, finding new music and the written word, he builds Fife Star Media’s client base through wit and charm. (At least, that’s what we tell him. It’s honestly just perseverance and initiative.)

Heather Davis – Social Media isn’t just a hobby for the special events and programs supervisor turned digital marketing manager with a Pinterest addiction, it’s her passion. A glimpse at her photo blogs and Instagram account of her adorable one year old little man and a shih tzu with a big personality, will show you how everyday is an adventure in Heather’s world. She brings creativity, out of the box ideas, as well as unique perspective and experience to every client and project, usually with DIY instructions written on the latest chalkboard painted weekend project.

Fife Star Media is a collective of like-minded entrepreneurs, focused on working directly with businesses that need a visually dynamic and expressive online presence to capture new clientele. We bring individual expertise in social media, creative writing, web & graphic design as well as Google AdWords & Local Reputation solutions. As a team, we build your brand by solving the web based problems nearly all businesses face in a detailed and creative fashion. Our clients are businesses who either lack the time or acumen to manage and build their online image.



Stubbs Alderton & Markiles, LLP
1453 3rd Street Promenade, Suite 300
Santa Monica, CA 90401
4th Street/Broadway ramp or in the Santa Monica Place Mall
We hope to see you there!

SAM Wire – July 2015

July 13th, 2015
SAM Wire
Business Law Breakdown – Amendments to the Delaware General Corporation Law Prohibit Fee-Shifting and Endorse Forum Selection Clauses

On June 24, 2015, Delaware Governor Jack Markell signed several important amendments to the General Corporation Law of the State of Delaware (the “DGCL”) into law. The amendments, which will become effective on August 1, 2015, prohibit “fee-shifting” provisions and endorse forum selection provisions, among other changes.


To view the full article, click  here. 

 SAM Preccelerator Program Spotlight


Simplifeye enables doctors to see more patients, in less time. Patients will appreciate the increased attention from their doctor.


Office Productivity

Simplifeye puts office efficiency first with built in tools like office triaging and live patient flow views.


Quick Medical History View

Doctors are able to view the important parts of the medical history just by asking Simplifeye.


Cross-Platform Compatible
Simplifeye integrates with existing electronic health records so they no longer invade the patient doctor relationship and creates a standardized interface across multiple platforms. 

Apple Watch

Integration with the Apple Watch allows Simplifeye to be a completely hands free solution allowing doctors to make cross-contamination, when handling records, a thought of the past.


Previously featured in the LA Business Journal for their cutting-edge technology. To view the article click here. To view their full website and to learn more, visit 

As the Internet Corporation for Assigned Names and Numbers (ICANN) has released new generic top-level domains (gTLDS), clients concerned about protecting their trademarks and famous names need to review their positions with respect to “defensive” domain name registrations.

To read the full article, click here.

SAM Client Raises $5.3 Million to Deliver Video Recommendations

SAM client has raised $5.3 million in Series A funding for technology that makes personalized video recommendations to viewers who watch short clips online.  The startup’s customers are lifestyle, entertainment, sports and news organizations that own and publish a lot of short videos online, and who want to drive audiences to watch more videos through their own apps or websites rather than on YouTube or Facebook. 

To read the full article, click here.
SAM Preccelerator Program Companies Showcase at TechDay LA 2015

Several Preccelerator Program companies showcased their businesses at the first annual LA TechDay LA at the California Market Center on Thursday, June 18th.  Companies included RallyVerde CircleTeam(You), and SAM joint ventureFlashFunders.


To read the full article, click here

Alex Lidow, CEO of SAM Client Efficient Power Conversion (EPC) has been featured in articles published in the Wall Street Journal (6/22/2015) and Los Angeles Business Journal (6/21/2015) The LABJ articles outlines their release of a more efficient product that could upend the $30 billion power conversion market dominated by International Rectifier, his former company.


To read the full article, click here.
Issue: 12

In This Issue

Upcoming Events 
Preccelerator Program Social Media Marketing – July 28th, 2015
Interested in joining our Preccelerator Program?  

Apply Now!

Join Our Mailing List

Corporate & Business Matters

Trademark and Copyright Practice

Business Litigation

Public Security Practice 
Mergers  & Acquisitions

Venture Capital & Emerging Growth 

Intellectual Property

Internet, New Media & Entertainment

Interactive Entertainment
& Video Games

Tax & Estate Planning 

Follow Us!

Visit our blog

Like us on Facebook

Follow us on Twitter

View our profile on LinkedIn

Find us on Google+

SAM Preccelerator Program Companies Showcase at TechDay LA 2015

Several Preccelerator Program companies showcased their businesses at the first annual LA TechDay LA at the California Market Center on Thursday, June 18th.  Companies included Rally, Verde Circle, Team(You), and SAM joint venture FlashFunders.

IMAG0124_1 IMAG0126_1 IMAG0134_1


TechDay is a massive science fair for startups. Startups have the opportunity to show off their products to thousands of consumers, the highest caliber investors, hordes of press, the most sought after talent, and the greatest pool of tech enthusiasts looking to celebrate emerging venture.

For more information about the Preccelerator Program, contact Heidi Hubbeling at or (310) 746-9803.

SAM Client Raises $5.3 Million to Deliver Video Recommendations

Iris.tvSAM client has raised $5.3 million in Series A funding for technology that makes personalized video recommendations to viewers who watch short clips online.  The startup’s customers are lifestyle, entertainment, sports and news organizations that own and publish a lot of short videos online, and who want to drive audiences to watch more videos through their own apps or websites rather than on YouTube or Facebook.

Publishers or networks can generate more revenue from videos viewed through their own apps, potentially, said CEO Field Garthwaite, in part because there are fewer distractions there than on social media platforms.

If users do fast-forward past one clip to see another using, the next recommended clip will be a video from the same content company that is tailored around their interests.

Investors in’s funding round included Sierra Wasatch, BDMI, Progress Ventures and individual backers including Machinima founder Allen DeBevoise, Lions Gate CFO James Barge as well as executives from Nielsen and AEG.

SAM Partner Louis Wharton represented in this transaction.

To view the full press release in the Wall Street Journal, click here.

For more information on our Venture Capital & Emerging Growth practice, contact Louis at (818) 444-4509 or